Unlocking HealthTech Opportunities in China

The UK's HealthTech sector is highly regarded, with its breadth of innovative companies, products, and services well-suited to meeting increased global demands. This reputation positions UK exporters advantageously to address the expanding healthcare needs in China, where reliable and cutting-edge solutions are in high demand.

The foremost channel to capitalise on this opportunity is the China International Medical Equipment Fair (CMEF), the largest HealthTech expo in China. Scheduled to take place from April 11th to 14th, 2024 in Shanghai, the event draws in excess of 150,000 visitors and exhibitors annually, providing a substantial platform for global HealthTech companies.

However, navigating the expansive and intricate markets the size of China can be daunting. Dezan Shira Associates and the Department for Business and Trade (DBT) have been invited by the Association of British HealthTech Industries (ABHI) to collaboratively offer a comprehensive visitor package to CMEF. This opportunity is crafted to demystify market access and equip participants with invaluable insights for successfully navigating the complexities of the Chinese market.

Join us for a Webinar Exploring These Opportunities on 22nd March 2024

We are pleased to announce that Maria Kotova, Head of the UK and Ireland Desk, will be giving a keynote speech at the webinar hosted by ABHI, addressing in-market opportunities and visitor package options. Leveraging her extensive experience, Maria will provide insight into export models and company setup in China. Registration for which is available here.

Visitor Packages and a Comprehensive In-Market Programme

Visitor packages will include full access to CMEF and use of ABHI's central support stand. This offers the opportunity for one-on-one sessions with specialist advisors from DBT, as well as serving as a hub for meetings and networking. For those taking up visitor packages, we are also delighted to extend an invitation to join a comprehensive clinic that will cover essential aspects such as business intelligence, market access, IP protection, export and registration. The clinic will be held at Dezan Shira Associates' Shanghai offices and will provide practical insights into conducting business in China.

The Benefits of Joining ABHI at CMEF:

1. Access Premium Support Services: Enjoy access to a dedicated support hub equipped with amenities such as refreshments, meeting spaces, and additional promotional opportunities, ensuring a seamless and productive visitor experience.
2. Amplify Your Reach: Leverage our extensive PR and marketing campaigns to increase your brand's exposure before, during, and after the event.
3. Personalised Assistance: Receive personalised assistance from our experienced account management team, guiding you through every step of your visit to the show.
4. Expand Your Network: Meet with key in-market experts at tailored fringe events, opening doors to potential collaborations and providing first-hand experience of business opportunities.

Market Dynamics and Opportunities:

China's evolving demographic landscape, characterised by an ageing population with increased wealth, has led to a surge in demand for healthcare services. The Chinese Government has introduced preferential policies to attract overseas brands to meet these needs. Subsectors with high market potential include IVDs, imaging, wound care, high-value consumables (cardiovascular, orthopaedics, ophthalmology), rehabilitation, and medical robotics.

Did You Know?

• There is significant demand in China for holistic patient journey management across oncology, cardiovascular, and healthy ageing.
• UK medical expertise, the NHS system, and its integrated research and development function are highly respected in the region.
• China's well-capitalised life sciences sector and interest in innovative technology offer financing opportunities for early-stage UK companies.

Why Attend CMEF 2024 with ABHI?

• Global Pharmaceutical Hub: China holds 12% of the global pharmaceutical market, second only to the US.
• Ageing Population: By 2040, 28% of China's population will be over 60 years old.
• Healthcare Investment: In 2018, China invested a staggering USD 1,665 billion (6.6% of GDP) in healthcare.

This event presents an unparalleled opportunity for UK companies to tap into China's dynamic HealthTech market. Join us at CMEF 2024 and unlock the vast potential it holds.

For any inquiries, please contact Maria Kotova at uk.ireland@dezshira.com

REGISTER NOW