Dezan Shira & Associates Wins 2016 LEA EDGE Award for Outstanding Marketing Initiative of the Year

On Thursday, Sept. 22, the Leading Edge Alliance announced this year’s Edge Award winners. Dezan Shira & Associates is proud to win the Outstanding Marketing Initiative of the Year award for our concerted efforts in adapting to a changing industry, overall development of strategic initiatives, and leadership within LEA and the industry.

Richard Cant, our North American Director, was there to accept the award on behalf of Dezan Shira & Associates at the LEA Global Conference in Houston. Each award category illustrates LEA’s core belief that continuing success is grounded in being accomplished in all areas of practice development and firm management. Each of LEA’s highly competitive awards is inspired by the cutting edge innovations and best practices that differentiate LEA members from their competitors. The Outstanding Marketing Initiative category honors the most creative and productive initiative or campaign focused on any of the following: sales, client retention, referral source development, and media relations.

According to LEA, the contributions that Dezan Shira & Associates made in the past years were found to be highly innovative and professional. Asia Briefing, a wholly-owned subsidiary of Dezan Shira established in 1999, strives to provide individuals and enterprises with the latest business and regulatory news as well as expert commentary relating to conducting business in emerging Asia. Furthermore, its revolutionary development of the Knowledge Sharing Platform (KSP) enables colleagues to share and access information across offices in different continents and time zones, which greatly improves efficiency and training. For external needs, it’s easier for clients to access their own account information and obtain future development after linking up with the firm’s ERP.

Partner at Dezan Shira & Associates, Adam Livermore, outlined the innovative solution that identified the firm as a top candidate for this award. “Never standing still, our professional and dedicated team has concentrated on consistent improvement and development in every aspect of our services, never afraid to explore new avenues and rises to challenges,” said Adam. “Our offices all over the world are very proud and appreciative of the recognition and this prestigious award.”

Dezan Shira & Associates is a member, and an active leader, of LEA—a league of major independently-owned accounting and consulting firms that share an entrepreneurial spirit and a drive to be the premier provider of professional services in their geographic markets.