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Vivian Mao Shares Insights on Investing in China with German Startup Delegation

Dezan Shira & Associates recently welcomed a distinguished delegation of German startups to our Shanghai office, highlighting the increasing interest and investment opportunities in China’s vibrant market. Led by Ms. Vivian Mao, Partner at Dezan Shira & Associates and mentor at the German Accelerator China program, the meeting provided an invaluable platform for knowledge exchange on building sustainable businesses in China.

The delegation, organized by the German Accelerator, included 14 leaders from eight dynamic companies spanning industries such as healthcare, automotive, software, consumer goods, SaaS, healthtech, beauty, and food production. Engaging discussions revolved around strategic entry into the Chinese market, with a particular focus on building robust partnerships with local businesses and navigating the complex regulatory environment.

Ms. Mao emphasized the importance of early preparation and a deep understanding of both national and local regulations to ensure compliance and safeguard against potential legal challenges. Her insights shed light on the critical steps needed for business growth in China, underscoring the significance of strategic foresight in mitigating risks and achieving long-term success.

The delegation expressed their sincere appreciation for the expertise and guidance provided by Dezan Shira & Associates. As these startups embark on their journey in the Chinese market, we wish them every success and are confident in their ability to thrive amidst both opportunities and challenges.

Dezan Shira & Associates remains dedicated to strengthening investment ties between Germany and China. With over three decades of experience supporting international investors in Asia, our team is committed to delivering tailored, comprehensive advisory services to meet the unique needs of our clients. We look forward to continuing to facilitate growth and innovation in the region.

About German Accelerator 

German Accelerator empowers German startups to scale globally. It takes high potential companies on a fast-paced learning journey in some of the world’s leading innovation hubs.

Their programs are highly customized to the participants’ individual needs to help them access international markets and succeed quickly. German Accelerator is powered by Start2 Group and proudly financed by the German Federal Ministry for Economic Affairs and Climate Action (BMWK) – it is their belief that investing in startups is directly investing in innovation.

Dezan Shira & Associates’ Presence in Europe 

Amidst Asia’s thriving economic growth and the EU’s active pursuit of trade agreements in key Asian markets, significant investment prospects are emerging for European businesses. Our Munich-based European office, established in 2021, acts as the central hub for European enterprises seeking opportunities across Asia. We work alongside various partners to educate businesses on the economic performance and regulatory environment in developing Asian economies. Connect with our multilingual experts at:


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